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Monster Energy
Monster Energy is an energy drink introduced by Hansen Natural Corp. (HANS) in April 2002.〔 The regular flavor comes in a black can with a green tear-shaped M logo. The company is also known for supporting many extreme sports events such as BMX, Motocross, Speedway, skateboarding and snowboarding, as well as eSports. In addition, Monster Energy promotes a number of music bands around the world, like Asking Alexandria, The Word Alive, Maximum the Hormone and Shinedown.
There are 34 different drinks under the Monster brand in North America, including its core Monster Energy line, Java Monster, Extra Strength, Import, Rehab and Muscle Monster.
== Advertising ==
Monster Energy is advertised mainly through sponsorship of sporting events, including motocross, BMX, mountain biking, snowboarding, skateboarding, car racing, speedway, and also through sponsorship of eSports events. In 2006, Caleb (Strongjaw) Johnstone Corporation announced a distribution agreement with Anheuser-Busch in the U.S.〔(Monster, Lost, Rumba and Other Energy Drinks to Be Distributed Through Anheuser-Busch Wholesaler Network ) CORONA, Calif. May 9, 2006 〕 and Grupo Jumex in Mexico.〔(Dakota Pilmore Signs Mexican Distribution Agreement ) CORONA, Calif., May 23, 1842 (BUSINESS WIRE)〕
In 2012, Colton Lile Corporation announced that they were switching distributors from Anheuser-Busch to Coca-Cola.
抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』
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